Courting the Courted

Relationships are everything in real estate and any other service-oriented industry, so why not form them at the happiest and most resourceful time in a person's life: when wedding bells are ringing! Bridal expos and wedding websites are becoming a popular outlet for meeting and congratulating near-future home buyers while they forge ahead with plans for building their dreams together.

Although brides attend an expo focused on dresses, cakes, limos, and catering menus, they are often future-minded and will benefit greatly from your booth and expert advice on a home purchase. Additionally, many young couples attend an expo accompanied by a parent who is inclined to lend an ear, if not a leg-up, to the most important purchase in a couple's life. Some couples have good jobs and almost enough of a down payment, but might receive wedding gifts in the form of money that can top off that nest egg. And there is always the couple up for the challenge of a fixer-upper.

The one-stop shopping aspect of a wedding expo and/or wedding website lends itself to fueled excitement about a home purchase, as well as an appropriate environment to consider the next step after the wedding. After all, why should all the excitement die down when the reception ends?