As a sales professional or any business minded entrepreneur really - one of the best pieces of advice I've ever heard was by Motivational Speaker Connie Podesta hen she said, "NEVER be satisfied with the status quo." It really is like throwing a monkey wrench into your creativity, forward motion and success. As one of the leading experts in CHANGE - Connie hits the nail on the head with that one. Heck, I even share that little tidbit with my children.
Status quo is limited thinking. It's cementing your career and mindset in the past - and that my friends will never get you what you want in the future. Look at it this way - our world is changing at lightning speed - and to get the most from our lives and careers - we've got to be willing to keep pace. So let's do this. Let's get UNSTUCK. If you are finding yourself STUCK in old habits, old mindsets, old dialogues, old marketing plans, even the same old crowd that is bent on bringing everyone down - CHANGE things UP!
Pick a new niche - choose a new neighborhood to specialize in, contact the business owners in your market and create some alliances. Be CONSISTENT. Be CREATIVE. Be COURAGEOUS. Ultimately we are all in a service industry - and our business is connecting and communicating with the PEOPLE in our market areas. Getting them know us, like us; trust us - with integrity and character.
I love real estate industry icon Danielle Kennedy's approach to creating new business. She said, "I believe you should contact your past customers at least once a month in some way. Send out an email, postcards, knock on the door, notes, letters, all of it. And work your way through the alphabet at least every three months. Don't worry about checking in, you're not bugging them. Send them a picture of you winning an award, with a note telling them how much you appreciate that they are a part of what you do and that they're wonderful. Put a system in place to contact them consistently. Plant those seeds for referrals. After all, as Woody Allen says, "80% of success is showing up! Farm every week, work FSBOs every day and Expireds every week and create a niche that you LOVE. That way you're never in fear of burning out - and perspective comes easily."
So if you're ready to make a change, grow your business and tell the status quo to move over - we're right here to help you! From creating the right marketing pieces for the right niches to consistently connecting and communicating with your sphere and farm - we've got you covered. Call our team at 866.405.3638 today. We'll help you get a plan in place to rock the rest of this year and kick start 2013 with a passion! Ready?
Published: December 12, 2012
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